Loyalty programs make that possible. They empower loyalty marketers to build meaningful relationships, gather rich insights ...

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When gamified loyalty programs are combined with a phygital approach, customer engagement reaches a new level — the brand ...

A strong relationship with your customers is the basis of any business that is successful. The loyalty programs, if carefully designed and implemented can be powerful tools to strengthen these ...

Customer loyalty can be a financial boon for businesses and a money saver for shoppers and clientele. Information technology services and consulting company Accenture says about 90% of companies have ...

New data shows loyalty programs are valuable tools for developing strong customer relationships. Here’s how to create an effective one. A successful loyalty strategy offers customers tangible value ...

Jai Rawat is the cofounder & CEO at Zinrelo, a loyalty platform with a holistic approach. He is a successful entrepreneur & business mentor. In today's hyper-connected digital landscape, data has ...

There are many different things to consider when it comes to getting your business off the ground. Naturally, reaching out to new customers with advertising, marketing campaigns, and promotional ...

A compelling loyalty and rewards program can be a significant differentiator in the competitive financial services landscape. These programs can improve customer retention at neobanks, add more value ...

Restaurant loyalty programs are under more pressure than ever to deliver. This means restaurants must focus on smarter ways to keep guests coming back—and spending more when they do. The good news?

Top-ranked U.S. loyalty programs for 2025 stand out for easier redemptions, ample award seats, and practical perks that can ...

Ulta Beauty plans to launch an expanded customer loyalty program starting next year. The beauty retailer’s Ultamate Rewards loyalty program will relaunch with a new look, feel and a new name, Ulta ...