The SEMA Show attracts over 160,000 attendees from 140 countries on an annual basis for good reason: It is known for unveiling new products, showcasing cutting-edge technologies, and highlighting the ...

Called "America's Greatest Hot Rod Show," the gathering marks its 73rd year in 2026. It's scheduled for Feb. 27-March 1.

Based on a rusty old Packard built nearly nine decades ago, this work of automotive art is one of the most highly decorated custom cars ever conceived. Follow us: For younger enthusiasts, Packard ...

During my time at HOT ROD, I have developed a greater appreciation for really high-end builds, like what you’d see competing for the prestigious awards at the Grand National Roadster Show or the ...

SEO optimization might do wonders for marketing. But if you're even remotely involved in the aftermarket automotive space, there's no better good PR than a proper custom car build. That's why even if ...

Early in my career of slinging words and capturing moments for automotive publications, this New Jersey guy (me) was asked by a local car enthusiast if I was ever going to pack up my home, my cars, ...

NASHVILLE, Tenn., Oct. 31, 2023 /PRNewswire/ -- Bridgestone Americas (Bridgestone) today announced it has teamed up with automotive YouTuber and Instagram star Dustin Williams on four custom car ...

Building a custom car is very rarely easy, and the more extensive the customization, the more difficult it can be. Nevertheless, Ironworks Speed and Custom in Bakersfield, California aims to ...

Forbes contributors publish independent expert analyses and insights. Michael Teo Van Runkle is a journalist who covers the auto industry. On the streets of West LA, driving a Land Rover ...

Mark Zuckerberg had his Porsche Cayenne turned into a one-of-a-kind family minivan. Ryan Friedlinghaus, CEO of West Coast Customs and "Pimp My Ride" alum, was behind the custom build. "That Porsche ...