Timeless copywriting examples We’re starting off this list with timeless copywriting examples—brand copy that remains relevant and, let’s face it, impressive years after the campaigns may ...

Examples of direct response copywriting What is Direct Response Copywriting? Direct response copywriting is writing marketing content and messages that demand immediate results.

For better results, here are 10 common copywriting mistakes to avoid, plus, how to fix them. Writing in passive voice Whenever possible, write in the active voice. It emphasizes the subject of a ...

Use other successful copywriting examples as inspiration and as a template, but use your own intuition to customize the copy for your own campaign.

The psychology of persuasion through text is called copywriting. Here are 10 ways to increase revenue, improve sales, get readers to "click," and engage your audience.

Copywriting used to involve hard deadlines and projects with a beginning and end (the production of a brochure, for example).

The information age is not only characterized by the technology that brought it about, but demand from consumers for a constant stream of content.

David Ogilvy's copywriting tips reveal timeless lessons for marketers and writers alike.