Color theory is having a moment. Whether it’s an increased interest in the work of pioneering color theorists and artists like Josef Albers or the resurgence of getting your own color analysis done, ...

Chromatics are compelling and psychological—and their impact is perhaps that much more poignant when using analogous colors. The color scheme is derived from color theory—the study of how hues connect ...

Clashing colors demand attention, with rooms that include them often seen as bold and challenging. On the color wheel, colors that sit opposite each other are considered contrasting, and therefore, in ...

Colors play a huge role in the way we perceive the world. Without even realizing it, colors have the ability to evoke emotions and trigger certain reactions. Colors can even go as far as subliminally ...

Even though Isaac Newton’s experiments and observations led to the development of the color wheel during the 17th century, his revolution in the understanding and application of colors continues to ...

In the vibrant world of branding and marketing, colors play a crucial role in shaping perceptions and evoking emotions. Your brand's color palette is more than just a visual element; it's a powerful ...

From pretty pastels and rich color combinations to monochromatic moods, these are our favorite color palettes for weddings, no matter the time of year. Every product on this page was chosen by a ...