Last week, a Sales Machine reader by the name of Mike Kroll posted a LONG comment to an older post. His comment laid out a method for cold calling that transforms the runaround that prospects often ...

Here's a quick way to test whether any cold-calling script will actually convert sales leads into sales prospects. John, I'm sure you're busy and I want to respect your time, so I'll be brief." ...

Cold calling scripts are the most commonly recommended tool to assist a new salesperson in prospecting for sales. However, cold calling scripts are frequently overused, abused, and relied upon as ...

A long while back, I posted a “programmed” version of that script, but the links are screwed up, so here’s a simplified and improved version. The script starts with “The Opening,” below. Here’s some ...

And you don’t know if you’ll upset them by calling or if they’ll shut down the conversation before you get a chance to explain. To help you figure out what to say to prospects, we’ve gathered 17 ...