Think of your CRM operating model as the blueprint for how your organization manages everything connected to your customer relationship system—the people, the processes, the data, and the technology ...
Customer Relationship Management has been at the heart of many startups. But the model isn’t driving revenue; it’s driving ...
In the world of digital advertising, data is king. Yet, many PPC advertisers underutilize one of their most valuable sources of insights: their CRM data. Whether you’re a B2B or B2C marketer, your CRM ...
By combining claims, EHR and demographic data, machine learning models can anticipate when a member is likely to experience a ...
CRM's booming Data Cloud business unit is likely to have reignited the company's slowing revenue growth trend.