Most B2B marketers recognise that email marketing is one of the most effective ways of reaching potential new customers – even cold prospects – and winning new business. It’s low-cost, quick to ...

Database and digital marketing specialist Cyance has increased its online marketing database by 1.5 million permission based email addresses. The data specialist is already the UK’s largest B2B email ...

B2B list compiling is an old and cherished discipline. It requires great front-end effort and painstaking back-end follow-up. Prospect Wallet has introduced an enhanced B2B email list in response to ...

One of the biggest questions for B2B marketers these days is: How do keep your email list up to date with over 36 million unemployed? Email lists degrade at a rate of 2.1% per month even during good ...

Thank you for registering for the B2B Email List Growth and Personalization for Improved Conversion workshop at MarketingProfs B2B Forum (that's #MPB2B for those in the know). We're excited to see you ...

Outward Media, Inc. (OMI), a leading provider of multi-channel marketing data, today announced it has published a new e-book that offers expert insight into how to acquire, utilize and optimize email ...

When it comes to emailing contacts in your B2B database, it is important to strike a balance between staying in touch and not overwhelming them with too many emails. The frequency of emails should ...

Calgary consultancy introduces audit-first methodology to help growth-stage companies build sustainable sales pipelines through authentic email marketing and intelligent automation CALGARY, Alberta - ...

For B2B marketers, your database is one of your most important assets, whether you’re running cold call campaigns or using account based marketing (ABM) to reach leads. Not only is it important to ...