Turning Physical Spaces into Measurable Experiences Beyond immersive events, we turn every space into an augmented ...

The art world is experiencing a digital revolution. Immersive technologies are reimagining the shapes that art can take and ...

The Virtual, Augmented, and Mixed Reality market is at a transformative juncture, evolving from niche applications to mainstream consumer and enterprise use, reshaping industries such as gaming, ...

Recent research (2024-2025) consistently demonstrates the advantages of integrated AI-VR training: Knowledge Acquisition: ...

Global Augmented Reality and Virtual Reality in Healthcare Market OverviewThe global augmented reality and virtual reality in ...

At the time of the art form’s humble beginnings in the early ’70s, the most complex of video games involved two white rectangles bouncing a square “ball” back and forth. Todya, we have games so ...

Tim Cook said augmented reality allows consumers to be more "present." — -- In an exclusive interview with ABC News, Apple CEO Tim Cook said he favors augmented reality (AR) over virtual reality ...

Virtual and augmented reality are two forms of media that can impact how advertisers build relationships with customers. Here is what you need to know.

Sony, the creator of popular gaming console PlayStation, announced its new virtual reality headset at CES this week as the race to compete in the metaverse, a virtual world of work and play, heats up ...

A new report indicates that the augmented reality (AR) and virtual reality (VR) market in healthcare is poised to reach nearly $9.7 billion in worth in the next 5 years. This specific niche is ...

Engineering researchers have developed and demonstrated a new approach for designing photonic devices. The advance allows them to control the direction and polarization of light from thin-film LEDs, ...

LONDON--(BUSINESS WIRE)--The global augmented reality (AR) and virtual reality (VR) market size is expected to grow by USD 125.19 billion during 2020-2024, progressing at a CAGR of over 35% during the ...