Marketing 1on1 announced the continued availability of its digital marketing services for businesses seeking support with online presence and search visibility. Based in Medford, Oregon, the company ...

Independent, full-service advertising agency RPA leads the list with 587 employees in Southern California. The Santa Monica-based firm recently announced the promotion of longtime leader Brett Bender ...

Campaign’s top 10 agency-related stories followed the year’s biggest headlines, including Omnicom-IPG, Cannes controversies, ad agency lawsuits and more.

As the ad agency model struggles to evolve to meet client demands and navigate AI’s impact, ad agencies have been searching for partners to help themselves scale, thrive or in some cases just survive.

Agency roles differ by company size, from execution-first to integrated partners. Here’s how to align structure and accountability.

Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...