The advertising industry works much like any other marketplace: There are buyers and sellers, and someone in the middle connecting the two. In this case, it's increasingly The Trade Desk that's ...

DoubleVerify, a company that builds software for digital media advertisers, closed up 33% after launching its initial public offering Wednesday. Stream Connecticut News for free, 24/7, wherever you ...

Publisher revenue is headed for a steep decline due to ad-blocking software in 2024, as revenue is estimated to fall by as much as $54 billion in the coming year. According to a recent report from ...